Reading Digital Marketing Solutions and Resources.
We serve businesses throughout Reading with SEO and Online Marketing Services.
How SEO Can Grow Your Business in Reading?
Marketing has existed since practically the beginning of time. No matter what point in time a business exists, if nobody knows how or where to find the business, then it won’t make it. You might offer the best service available in your market, but the business offering the worst service might be getting all your business.
This is possible when you know how to market your business, in the right way, at the right time. This is the kind of power that SEO can have over any market in any area.
SEO is an acronym that stands for Search Engine Optimisation. This is basically just a way of describing the process in which websites are set up to show up at the top of a search result. So, for example, if you wanted your website to show up at the top of Google for “best dentist in New York” then there are things that must be in place both on your website and of your website.
This is referred to as on-page and off-page optimisation. There are also tactics referred to as both black hat and white hat SEO, black hat uses unethical practices, and white hat using industry-standard best practices. Also, you can over-optimise your website in several ways, including putting certain words on your website too many times.
This looks spammy to the search engines and they can even issue penalties that hurt where you rank inside of their search engines. This is why it is extremely important to hire a company that understands how it all works.nal lly a website’s SEO and online
Let Our Team Manage Your Online Marketing and Search Engine Optimisation
We focus on your content and keywords to ensure that you are set up to succeed online.
Use Online Marketing to Grow Your Business
As a Manager, you know your business needs to grow and it needs targeted visitors to your website who are looking for your products and services. Unfortunately, online marketing is not always a priority as it’s ROI is often misunderstood. There are many companies who do not appreciate the power of Search Engine Optimisation, some have been burnt, and some do not value or understand it.
Unfortunately, there are a lot of sharks in the digital services market who don’t understand that quality digital marketing does not involve throwing a lot of low-quality backlinks to a website and charging a small fortune for it. As a result of this many companies don’t appreciate the value that it can bring to their business.
Whatever your experience or understanding of Search engine marketing, if you want more traffic, more customers and increased revenue, and you want to scale your business, you need to apply search strategies to get this targeted traffic. SEO is the effective implementation of strategies to access this targeted traffic for your product or service.
The majority of your potential customers are using their mobile phone, laptops and computers to search for their local doctors, dentists, plumbers, electricians, lawyers to name a few of the services that people are searching for online. Any product or service that a potential customer needs can be found online and ranking high in Google is the best way to target these customers.
Whatever your experience or understanding of Search engine marketing, if you want more traffic, more customers and increased revenue, and you want to scale your business, you need to apply search strategies to get this targeted traffic. SEO is the effective implementation of strategies to access this targeted traffic for your product or service.
The majority of your potential customers are using their mobile phone, laptops and computers to search for their local doctors, dentists, plumbers, electricians, lawyers to name a few of the services that people are searching for online. Any product or service that a potential customer needs can be found online and ranking high in Google is the best way to target these customers.
Services We Offer
” The SAS Online Marketing team make you feel confident that they know how to rank your business. We were very happy with the service we received and would recommend them to anyone who wants to increase the exposure of their business online. “
Why Us?
We partner with you and are here to answer questions as we implement our SEO approach for your business. Based in the UK, you will have a direct line to us.
Work With Us
Our end game for our clients is to increase your bottom line and deliver a solid ROI. We will drive more customers to your products and services.
Search Engine Optimisation Statistics
The top position in Google gets, at a minimum, a third of all searches clicking on their website. Let’s say 300 people search for the best chiropractor in a certain area. This means that a minimum of 100 people looking for that will go straight to the first result that they see, and in many cases, decide immediately on where they’re going to spend their money because Google told them that this website is important enough to show up first. There are even estimates that say 40%+ but in either case that’s a huge amount considering every single visitor is looking for that specific service.
However, not everyone can be number one. Not to worry, you can still get visitors and buyers from being ranked in the top 5 positions as it’s estimated that the top 5 overall get about 75% of all search traffic.
SEO also includes reviews. Many people who search also rely very heavily on reviews, roughly 8/9 out of 10 customers. This includes local establishments and online purchases.
If you’re going to a restaurant that you’ve never been to, you might want to check out what others have to say about a restaurant. Everyone is different, so you’ll have to keep that in mind when reading reviews, but it can give you an overall idea of the business you’re about to go spend your hard-earned money on.
Did you know that Google receives roughly 63000 searches per second pretty much every day? This only helps reinforce the importance of showing up at the top, because this is not a trend. SEO has changed the landscape of marketing and in today’s world, it’s imperative to understand the significance of such a thing.
Technically ads generally show up first when you do any sort of search (which, of course, they’re paying Google or whatever search engine you choose). However, 4 out of 5 people will ignore the paid ads and go straight to the first organic listing.
Online Marketing also consists of having a mobile-friendly website, meaning it loads fast and correct on a mobile device. You can expect your conversion rate to take a drop by as much as 12% for each additional second it takes for your website to load. Even if you show up as the first result, nobody has the desire to wait on a slow bulky website to finish loading when they could have loaded 5 other websites over yours. Your bounce rate also increases by as much as 50% when your site takes 2 extra seconds to load than it should.
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